About Us
Who We Are
A performance-driven AdTech company built at the intersection of data, technology, and traffic.
Our Story
From Inception to Impact
Since our incorporation on 01 Jun 2017, Digiperformance LLP has been quietly building one of India's most capable performance marketing and AdTech operations. We started with a clear thesis: that disciplined data analysis, combined with deep platform knowledge, could turn traffic arbitrage into a reliable, scalable revenue model.
Over the years we have expanded from pure arbitrage into a full-service AdTech offering — building apps, developing high-converting web properties, and implementing programmatic monetization stacks for publishers across India and beyond.
Today, Digiperformance LLP operates across the entire traffic-to-revenue value chain: acquiring traffic through Google Ads and TikTok, routing it through optimised properties, and monetising it via AdSense, RSOC, and programmatic exchanges.
Key Milestones
Digiperformance LLP incorporated. First arbitrage campaigns launched on Google Ads.
Expanded into programmatic monetization. First publisher partnerships established.
App development practice launched. First mobile monetization products shipped.
TikTok performance marketing added to service portfolio.
Full-stack AdTech offering: SSP, DSP, DMP, and custom integrations.
What Drives Us
Mission, Vision & Values
Our Mission
To provide publishers, app developers, and businesses with the tools, traffic, and technology they need to build sustainable digital revenue — through ethical, policy-compliant performance marketing.
Our Vision
To be India's most trusted AdTech partner — recognised for transparency, performance, and the ability to turn any quality traffic source into a high-yielding revenue stream.
Data First
Every strategy is grounded in analytics. We test, measure, and iterate — no assumptions.
Compliance
We operate strictly within Google, TikTok, and Indian regulatory guidelines. No grey areas.
Performance
Speed and results are non-negotiable. We optimise for RPM, CTR, and ROI continuously.
Partnership
We treat every client engagement as a long-term partnership, not a one-time transaction.
Innovation
Constant investment in new ad formats, bidding algorithms, and monetization models.
Scale
Infrastructure and processes built to scale traffic and revenue without sacrificing quality.
What We Do
Areas of Expertise
Arbitrage Traffic Management
Designing search-arbitrage funnels that acquire compliant, high-intent traffic and route it to optimised monetisation pages.
App Development
Building mobile and web applications with analytics baked in from the first line of code, designed to support ad monetisation at scale.
Web Solutions
High-converting landing pages and content portals engineered for speed, quality score, and programmatic ad compatibility.
Monetization Strategy
Implementing AdSense, RSOC, and programmatic placements with continuous RPM/CTR optimisation through on-site experiments.
Google Ads Campaigns
End-to-end campaign management including bidding strategy, quality score optimisation, and conversion tracking architecture.
TikTok Performance Marketing
In-feed and TopView campaigns with pixel setup, audience segmentation, and creative performance testing.